How to sell your services like a pro
Selling services successfully can sometimes seem a bit of an uphill struggle. How do you market something that isn’t tangible, that has no fixed price and that often raises more questions than answers? It’s not easy, but there is a way, and in today’s podcast I reveal a number of tricks to help you sell your services like a pro.
Top Tips
The first tip is to think of your service as a product. I’ll show you how to package up your services into saleable bundles, just like Thomas Cook did almost 200 years ago when he sold the first package holiday.
We’ll also think about the buyer behaviour of your ideal customer and look at ways that make your services easier for you to sell and for your customer to buy… it’s all there in today’s podcast!
Here’s what I talk about:
- The beauty of bundles – how to package your services into saleable products
- Buyer confidence – how to make the buying process easier for your customer
- Price issues – why you need to be upfront about cost
- Tier system – suggested ways to group your packages to make them easier to sell
- Sell like a pro – tips to boost your confidence when selling your services
For more tips and ideas about how to sell your services like a pro, take a look at my FREE resource: 101 Online Marketing Activities Guide. With over 90% of the content applicable for people selling services, it’s essential reading! Download it at alisonteare.com/101
If you want to learn more great tips on selling your services listen to the following episodes on my Podcast, Episode 12 - How to be confident about your pricing, Episode 43 - How to market a professional services business, Episode 63 - How to sell a service without sounding salesy.
Or join my Facebook Group and speak to me and other members direct. Search Simply Marketing / Market your business online
To dive deeper into the marketing techniques you need to become a successful solopreneur, join my Membership Group – twice a year I run a marketing course specifically designed for people who are ready to market their own business and who need a helping hand to reach their marketing goals.
For more marketing tips and advice on how to grow your business, get in touch with me at alison@simply-marketing.net, or visit alisonteare.com for downloadable resources and marketing workshops and courses.
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Everyone feels overwhelmed by their marketing at one time. I offer clarity calls to help you to step back and see the bigger picture.
