10 great LinkedIn story ideas – Episode 94

Discover LinkedIn Stories

Be one of the first to share your story with customers on LinkedIn Stories…

There’s now a new way to connect with your customers on social media thanks to LinkedIn stories. You may feel that there’s a lot of over-sharing going on already in the digital world, but unlike other sharing tools, Linked IN Stories is strictly for the professional to showcase stories about their working life.

LinkedIn stories what to focus on

To give you guidance, LinkedIn has stated that there are 3 areas you should focus on:

1. What you do at work
2.  Things you do that are relevant to your work
3.  What you do around your work

Writing about your work doesn’t mean you have to be dry and straight-laced – you can still humanise your content so that potential clients or customers get a feel for your values and the culture of your workplace.

So, what do you post on LinkedIn stories that will make people want to do business with you? To give you some ideas for content, listen to my podcast now where I reveal 10 key ideas for LinkedIn stories…

Here’s a taster:

• Show how productive you and your team are – people love peeking behind the scenes into other people’s working day
• Reveal the collaborations you’re involved with – highlight what’s trending and how you’re taking your industry forward
• Celebrate your wins – but don’t just reel off your awards, explain how you are using your recognition to benefit other people
• Share what you’re currently reading or watching – this gives people an insight into your professional development
• Showcase your knowledge with top tips – everyone loves an expert, especially when they’re sharing insights that will make their lives easier

Discover more great ideas for LinkedIn Stories by listening to my Simply Marketing podcast now!

If you’d like to know more about how to market your business online, why not join my Facebook Group at Simply Marketing / Market your business online

Or for a more in-depth insight, sign up for my 5 Day Marketing Challenge or take a look at my free training – 5 steps to making more money as a solopreneur – at alisonteare.com/resources

I also have lots of other free resources on my website to help you with your marketing strategies including my popular ‘101 marketing ideas you can do right now’ – find it at alisonteare.com/101

For more marketing tips and advice, get in touch with me at alison@simply-marketing.net, or visit alisonteare.com for downloadable resources and marketing workshops and courses.

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