How to market your first event – Episode 54

How to market your first event

With so many of us working online, the idea of meeting people face to face can seem really scary. But, there’s nothing better than a face to face opportunity, especially if you create your own event. Bringing people together – the right kind of people – is a great way to market your product or service and get to know your audience in a more intimate way.

We’re not talking about filling Wembley Stadium – just a coffee at your local coffee shop is a good place to start – in my podcast I show you how to go about it…

Here’s what we discuss:

• Why it’s a good idea to hold your own event

• How to go about creating an event

• The fears you will face and how to overcome them

• Six steps to making your event real

• The importance of communication

Here’s what you will learn:

• Why people will want to come to your event

• How FOMO (the Fear Of Missing Out) is a big driver

• Why your event needs a clear objective

• The importance of creating a timeline and sticking to it

There’s more advice in some of my previous podcasts – check out Podcast 34 for tips on how to create great networking opportunities, and Podcast 25 on how to create FOMO, the Fear Of Missing Out – a great marketing tool that is sure to drive people to your event!

You can email me at Alison@simply-marketing.net or contact me on my website at alisonteare.com where you can find more information about my 6-week marketing challenge or marketing membership. Or find me in my Facebook Group where we can talk about events in more detail.